Tom Williams

Hi Ben,
I just completed a event in Michigan called Artprize. Top prize was
200,000.00 and attracted thousands artist and people.
One of the Artist, who did all his art with a spray can, just loved
Messy Dogs and declared me a Hot Dog Artist. He made me a sign which
he did using just spray paint.
I'm still just having a blast!

 Benjamin's Franks

Hey Ben,

I called in a few weeks ago to talk about some of the frustration I was having trying to find a new location. You told me not to wait for these other locations that weren't getting back to me and to move on. Boy were you guys right.

I ended up picking a stretch of Main St in town and went door to door pitching my service. After about 7 attempts, I finally found a Credit Union who could see the benefits of having something like a hot dog cart in their parking lot. Great thing about this location is that its on a busy stretch of road across the street from the post office!

I just finished my first week here (Monday and Wednesday), and by the second day I already saw a growth in sales!

Tip of the week:
The KISS method is not only good for making sure you have less to worry about when setting up for the first year or so, but it also helps you easily figure out your profit margin. The fewer variables you have to worry about, the easier it is to tell if you are making money and to spot which items you might be losing money on. (This is an aspect of the K.I.S.S. method I recently discovered…maybe the most important?)

Thanks Ben. I haven't been able to catch the make up (sex) shows, but I wanted to let you know your advice and encouragement really helped out!

Sincerely,
Ben Umpenhour
Benjamin's Franks
Benjaminsfranks.com

Supa Hot Dogs

I am not a firm believer of post it notes, but I have an
organizer I write stuff down in.  I procrastinated about getting the
cart…would I find time to use it?, would I be able to pay it off?, where
would I store it?, etc etc etc.  Now that I have it, I am the new “most
popular” neighbor in town. People are sooooo intrigued by a simple cart that
makes an “American” favorite delicacy.  I think even the Jehovah's Witnesses
have stopped to see what I have been doing. I have had people stop at the
driveway when I am out washing or polishing it up and want to hear all about
it.  I am not a shy person, but it has opened the door to quite a few
opening conversations with “is that a hotdog cart?” I will tell you, I could
not be more happy with the cart and its income, as well as the relationships
I have formed because of it.  I am the new Baltimore hotdog man 🙂  Hope
your week is going well

Andrew from Supa Hotdogs